Have you ever questioned if everything you thought you knew about online advertising was wrong? What if the most effective ad campaigns today aren’t about flashy calls-to-action or immediate clicks? Imagine paying to show deliberately “terrible” videos to complete strangers, videos they can’t even click on, and yet, it generates an abundance of highly qualified leads . This isn’t just a hypothetical scenario; it’s a revolutionary ad strategy, inspired by the legendary Frank Kern , that sounds utterly ridiculous on paper but is delivering extraordinary results right now. The Counterintuitive Core: Why “Terrible” Unclickable Ads Win At the heart of this unconventional ad strategy lies a radical departure from the norm: paying to display deliberately low-production, even “terrible,” videos. These aren’t polished, high-budget commercials designed to dazzle. Instead, they are raw, authentic pieces of content focused on specific topics like AI copywriting and AI m...
What if the secret to skyrocketing your sales wasn’t about selling harder, but about giving more? Imagine a world where your business thrives not by chasing transactions, but by genuinely enriching the lives of your potential customers. This isn’t just a feel-good philosophy; it’s a proven business strategy championed by visionaries like Gary Vaynerchuk . Discover how embracing a “help first” mindset can transform your approach to customer acquisition , leading to an unstoppable wave of loyal customers and sustained business growth . The Foundation of Future Success: Embracing the Give First Philosophy In today’s hyper-connected, information-saturated world, old sales playbooks are rapidly becoming obsolete. Consumers are savvier, seeking solutions and trusted advisors, not just products. This seismic shift underscores why the “help first” philosophy, popularized by Gary Vaynerchuk , resonates deeply. It’s a fundamental reorientation of your business s...