Learn Google Ads: How To Choose Your Location For Ad Placement

Where is the location? I chose a goal for one, I think it was brand awareness. So it's not giving me the option to select my location. That's another thing that you need to keep an eye on as to where you want to be... If you don't want your ads to show internationally, then choosing that campaign type is not the right strategy.

You just need to go without the goal guidance and then you'll be able to select your location...This is important because you might waste a lot of money…you can absolutely select the location of your videos as to where you want to target. Now you want to do the demographics. If your audience is just male or females, then you can check this, and check which age range and parental status. I don't worry too much about it. Now the household income, because I'm not sure how accurate the data is over here.

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