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Google Ads Tips: Video Marketing: How To Edit Smartphone Videos


So this is shot with my iPhone, this video. And you can see how good the quality is. All you need is a bit of lighting, a softbox, which you can buy from Amazon for £15 or something like that and that's about it. So let me go into my filters. So you've got the options of filters, you can change that, whatever look, you like black. I quite like the black and white. Actually, this is really dramatic, I'm going to keep it simple for now. Then you have the text over here and you go on the text, you can type in whatever text you want like that. Then you have your drawing tool as well. I haven't used this much, but you can see you've got all these various pens and pencils at the top. You can scribble anything on over here. 

 Now, this is where the fun begins. You have got these three buttons if I click on the video one first. I can choose any of my videos, but what it will give me now is that you cannot use it all of the time. It says ‘you can come back after four days, you recently shared your own YouTube video, try sharing a video from another one.’ So if I wanted to share somebody else's video, it’s going to come here and say something like, “Oh, I just saw a beautiful, amazing video by someone on Photoshop and click the button.” So this is kind of like sharing and collaborating with other people. It's a nice way to give somebody a shout out as well.

YouTube has loads of music already in there because I can't hear which one it is.  I'm not going to add it, but I'll just show you. I'll add this music, you can then control how loud you want your music to be. I tend to keep it fairly low so people can hear my voice properly. But there's a little bit of background music in there. You can add, change it or remove it, I'm going to remove it for now. You see that little icon on the bottom over here, you can save it to your phone. And if you wish to upload it to other social media channels you can use that same file.

...They will only stay on YouTube for seven days, on Instagram stories I believe it is one day. So you just keep on putting more and more and more. So all of the time, there will be a handful of videos, which would be online. And now, as soon as I click this little post button it is going to go live and it is posting that video to my channel...It's done.

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