Learn Google Ads: Creating Business Name Headlines For Gmail Ads

Okay, Business name headlines, I've made an ad to promote my YouTube live, right “YouTube live every day learn Google ads, video ads, digital marketing, ask any questions”, that's my final URL and I put up some videos which I want to promote, so you can see that this one is 29 minutes, 32 minutes and so on and then you can change the videos after a little while depending on whether they are performing or not performing.

The subject line, so the custom teaser “YouTube live each weekday”, that is what you see in your Gmail, so you must put that in because - why not? Why wouldn't you utilize this real estate? And then the teaser description, well, I've seen a lot of companies, even some big companies when they advertise on Gmail, they don't have this and I'm thinking they're missing a trick.

Put in a teaser, you have got 90 characters. So putting your message in here and at the front end what you want to make sure that you put in the most important bits. So I put in no email required, just join in and the heading says “YouTube live each weekday.” So straight away it, you know, it hopefully attracts that person to click on that header and open up the ad. And then on the phone over here, you can see how it's going to look. You can see over here the different previews over here, you can click on the preview button and it's going to then change the previews. So I'm pretty happy with my ad and here are some more previews of the ads. And then all I do is just click on save. When you click on save, it will then go to Google to be reviewed and as soon as it is approved, it will start to run.

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