How much should the bidding be set for an average CPC and average CPA in any business campaign? There is no such thing as standard or average bidding for a campaign's average CPC. However, you can find average CPCs in the keyword planner.
You will see different bidding options for the top and bottom of the page, with the bottom being cheaper and the top being more expensive. The average CPA also varies depending on factors such as location. For example, if you are running campaigns for multiple dentists, the average CPM may still differ between New York, Chicago, San Diego, and other locations.
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